Geospatial Data For Ireland, United Kingdom & Africa

Specialist Geospatial Data Services

Retail & Service Network Optimization

Motor Dealership Geospatial Services

Geospatial Data

Comprehensive geospatial data for African countries:

  • Africa Investment potential
  • Population and household data
  • Demographic estimates
  • Administrative boundaries
  • Income and employment
  • Economic data by sector
  • Government service points​

Ireland and United Kingdom Data

  • GeoDirectory address data for Ireland

  • Population and household data

  • Current demographic estimates

  • Income and employment

  • Economic data by sector

  • Government service points

Specialist Geospatial Data Services

  • Sourcing geospatial data - sourcing and developing geospatial data for African countries, Ireland and United Kingdom

  • Accessibility modelling - optimizing the size and distribution of retail networks and government service points

  • Mapping survey data - use of small area estimation techniques to model and map household survey data to the lowest spatial level

  • Map production - producing maps of geospatial data and fieldwork maps for quantitative surveys

Retail & Service Location Optimization

Network Based Accessibility Modelling using a Diversity of Approaches to Identify Opportunities for Sustainable Expansion

Using accessibility modelling and INNOVATIVE approaches lets us determine if a service or retail network needs to be expanded, reduced or rationalized. With access to UNIQUE demand and supply data we are ideally situated to help companies to optimize their retail networks.

Network Based Accessibility Modelling

This is the only approach that can optimally expand, relocate or reduce retail or service networks to ensure their financial viability. This is NOT a site feasibility or gap analysis - this a network based accessibility study that considers levels of demand and supply across a transport network to ensure the entire retail or service network is optimized.

Defining The Target Market

Information on the target market or population needs to be developed specifically for different retail sectors or service types. It must be provided at the most detailed spatial level. Information on different population characteristics, individual & household income, consumer purchasing behaviour as well as expenditure in retail sectors are key datasets.

Diversity Of Approaches & Accessibility Models

Greenfield and Brownfield approaches assist in deciding if the retail or service network should be expanded, reduced or relocated. Models are run that consider capacity in the target market or population, travel time/distance, existing service points and preferred sites in optimally locating retail or service points. Network based catchment areas are generated to allow further profiling of the area uniquely allocated to retail or service sites.

Trade Area Analysis

GeoScope Europe uses Trade Area Analysis to define average travel times of customers and their travel elasticity. Determining the financial viability and capacity of outlets and outlets is key to understanding their optimum location and sustainability. GeoScope Europe undertakes accessibility studies in the public & private sectors.

Motor Dealership Geospatial Services

  • Mapping existing dealer and competitor networks and each dealers’ Areas of Responsibility
  • Geospatial Data developing and accessing unique GeoSpatial data for the motor Industry
  • Trade Area Analysis using dealer customer data to define primary and secondary trade areas and average customer travel times
  • Dealer Network Optimization using defined target market, existing dealer networks, market share and preferred sites to expand, rationalize or relocate the dealer network